5 SEO tips for ranking your content on Google
1: Try to Optimize your page titles and meta descriptions:
- Keep your post title short and appealing.
- Keep the meta description length between 180-200 characters.
- Do not repeat the title in the description.
- Do not add many keywords.
2: Structure Permanent link Properly for SEO:
- Make Urls clean and simple, and easy to understand for Google and your users.
- Avoid lengthy URLs.
- Use the right words that describe your post clearly.
3: Link related articles together (internal linking)
Google is assisted by your internal links in understanding your authority over a given subject. Internal links between these articles (from one blog post to another on your website) let Google know that you have covered topics like SEO, sponsored blogging, and social media marketing in your writing on digital marketing, for instance.
Always Understand the purpose of your pages.
- Always ensure that the links are useful both for the user and very easy to understand by Google.
- Keep the user in mind. Do not make links for the only purpose of educating Google. Make sure, users benefit from your internal linking to navigate to the posts that can educate them. The bounce rate of your page matters a lot. If the bounce rate is low, it encourages Google to rank you higher for your keywords because it gives weightage to the fact that people are reading your content for a longer duration of time.
- Avoid using keywords such as click here to learn more. Keep the flow organic and link a keyword in the sentence. Notice the link in organic rather than asking users for a direct call to action.
4: Try to use H1, H2, and H3 more naturally in your content.
- Use H1 tags for the title of your post.
- Use H2 tags for the main headings of your post.
- Use BOLD and Italics to draw the user’s attention.
- Don’t use H2 tags for all your headings.
- Write small paragraphs, and keep the information concise.
5: Make the website responsive. Need for Speed:
One crucial element for effective search engine optimization is the speed and responsiveness of the website. Make sure your website is housed on quick servers and can be read on all devices, including laptops, desktops, tablets, iPads, and smartphones, if you want it to appear in Google's top 10 search results.
